Can Coaching Benefit My Career?
One of the most recent developments in the job search industry is the evolution of coaching as an essential component for any top-
level job search campaign. We hear about coaches in the media, read about them in resume books, and even see them on Oprah
five years ago, coaching was a virtually unknown profession. Today, it is evolving at a phenomenal rate.
Are you taking advantage of this new trend?
Do you know what a career coach is?
Could you benefit from the expertise of one?
To determine the value a coach would bring to you, go through the following checklist of information.
Career Assessment & Focus
Yes No
___ ___ Do you know “who” you are – professionally?
___ ___ Do you have a clear understanding of your most significant skills and qualifications?
___ ___ Are you clear about your career objectives?
___ ___ Do your skills and qualifications match your objectives?
___ ___ Do you know the type of position you are seeking?
___ ___ Do you know what types of activities you do NOT want to engage in?
___ ___ Do you know the industries in which you are interested and will be focusing your search?
Your coach will assist you in identifying and assessing your qualifications, job preferences, likes and dislikes, immediate objectives
and long-term goals. Your coach will help you evaluate your worth in the employment market and your value within specific
industries.
Career Change & Transition
Yes No
___ ___ Are you considering changing career paths, professions or industries?
___ ___ Can you find an equivalent position if you make such a change?
___ ___ Will you command the same level of compensation:
___ ___ What skills do you have that are transferable between jobs and/or industries?
___ ___ Do you feel as though you are going to be niched into your current industry for the rest of your career?
___ ___ Do you feel as though you are going to be niched into your current profession for the rest of your career?
___ ___ Do you know today’s “hot” industries and professions?
___ ___ Do you have the “right” skills to transition into these high-growth industries?
Your coach will guide you in identifying and evaluating all of your possibilities and provide you with critical market intelligence to
formulate your job search action plan.
Personal & Family Issues
Yes No
___ ___ Do you have personal or family issues that are directly impacting your job search?
___ ___ Is relocation out of the question?
___ ___ Is your spouse currently employed and not anxious to leave his/her position?
___ ___ Is your age impacting your campaign results?
___ ___ Are you tied to your current community because of out-of-work activities you’re involved in?
___ ___ Do you have a physical disability that might be negatively impacting your search, but has never impacted your work
performance?
___ ___ Are you depressed because your job search has not progressed at the pace you anticipated?
___ ___ Do you need an advisor, a confidante or a job search partner?
Your coach can be your sounding board, helping you determine how to evaluate and prioritize these issues in relation to your
search, how to best overcome obstacles standing in your way and how to best position those issues to your advantage.
Career Marketing & Job Search Management
Yes No
___ ___ Do you understand that the job search process is similar to the sales process?
___ ___ Do you understand that YOU are the product you are selling and that you must effectively merchandise and promote the
product?
___ ___ Do you understand all of the different marketing channels available to you in managing your search – targeted direct mail
campaigns, email broadcast campaigns, Internet resume posting services, Internet job posting services, specialty job
lead reports and more?
___ ___ Do you know which marketing channels are the RIGHT marketing channels for your search?
___ ___ Do you know how to best optimize your networking contacts and results?
___ ___ Do you know which advertisements to respond to and which to ignore?
Your coach can help you critically evaluate each and every available job search strategy, its value to your search, the risk/reward ratio
of each and how to best integrate each program into your campaign.
Interview Skills & Salary Negotiations
Yes No
___ ___ Are you confident of your performance in the interview situation?
___ ___ Are you able to “sell” your accomplishments without sounding as though you are bragging?
___ ___ Are you articulate and well-presented?
___ ___ Are you comfortable in a “stressful” interviewing situation with more than one interviewer?
___ ___ Can you quickly and easily accommodate to a new environment?
___ ___ Are you an accomplished negotiator, confident of your ability to negotiate the “best” compensation package possible?
___ ___ Do you fully understand the potential of various bonus structures and schedules?
___ ___ Do you understand the value of equity participation and other non-traditional compensation models?
Your coach will help you develop and refine powerful interviewing skills, pushing you to perform at your best, communicate your
value and earn a compensation package well beyond your original expectations.
References
Yes No
___ ___ Will your references speak positively about your skills, qualifications, experience and track record?
___ ___ Will your references say anything that could be potentially damaging to you?
___ ___ Are your references the RIGHT references for you to use?
___ ___ Do you know how to improve the performance of your references when they’re talking about you?
___ ___ Can you make the reference-checking process easier for your references?
If you know that your references may be divulging information that could be construed as negative, let your coach teach you how to
best overcome these situations.
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If you can answered “YES” to most of the questions and are confident in your ability to manage your job search, then you are
reasonably well-prepared to move forward on your own. However, if you still feel the need for the expertise, insights and support of a
career coach, don’t hesitate for one minute. These trained professionals can make a huge difference in the speed and success of
your job search.
If you answered “NO” to more than just 3-4 of the questions above, I would strongly urge you consider the value a career coach
could bring to your job search, career performance and compensation. With years of training and experience, career coaches know
what works and what doesn’t work, how to optimize your results, and how to help you land your ideal position. With your career
coach at your side, you can move forward confidently and successfully.

Life Journey Alliance Coaching P.O. Box 25823 Colorado Springs, CO. 80936
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